It's your lucky day!!

You've just found yourself a
TOP RATED content writer
who does NOT charge his clients!

Before I retired from SEO content writing at Upwork, the world's largest freelancing site, I was TOP RATED there because I write crystal clear copy that search engines love and readers TRUST.

...which is why clients kept giving me 5 stars and a top rating.

But these days,
all I ask is that you DONATE to charity.

That's right. You will get professional writing WITHOUT the premium price tag. And your donations are tax-deductible.


When I retired, I was looking for something useful to do, and what could be better than supporting the men and women who run freedom-loving small businesses in Australia?

I see this as win/win/win.
* You win by getting high quality writing.
* The charity wins because their donation income gets a boost.
* And I get to do something useful in my retirement years.


After I've gathered whatever information I need from you including the keywords we're targeting [that's the SEO bit... Search Engine Optimisation], I write the agreed content. That could be the text for a home page, about page, FAQ, or any other internal web page for your site. Or a 1500-word blog post, or a series of blog posts. Or whatever you need. Revisions? No problem. If something needs changing (which doesn't happen often), just let me know.

Then, if (and only if) you like my work...

You donate to CAP, which stands for Christians Against Poverty. They provide debt counselling and training in money management and job-getting skills to thousands of Australian families of all faiths and none, helping them to free themselves from crippling debt and financial distress. One thing I really like about CAP is that they don't give money away. They help families rebuild their lives. Learn more at Donations are tax deductible.


You decide how much. You choose a figure and make me an offer. However you will not be paying me because your funds will go directly to the charity via the regular donation page on their site. You will not be paying me. I'm just doing the writing.


Apparently it is! Back in the day (before the era of AI writing!), when I was writing for commercial clients at Upwork, they consistently rated my writing with FIVE STARS. That's 5 stars out of 5, btw. And many clients wrote very nice things about me and my work. Including...

In response, Upwork awarded me their coveted Top Rated badge and I was able to brand myself as a "TOP RATED Australian SEO Content Writer".


I write in a conversational and easy-to-read style. But that's not all...

Before releasing what I've written for you, I will scan it twice:
1) at to be sure it's UNIQUE, with no plagiarism, and
2) at to be sure it doesn't read like it was produced by a soul-less writing robot. Google says it wants to see "HELPFUL, reliable, people-first content".

Helpful is my goal too. For every piece of content. For you. And for every client.

Scannable, too!

People are busy these days. Attention spans are tiny. So the smart thing to do is give them a page they can easily skim, with...
  • subheadings
  • bullet points/numbered lists
  • bold/italics
  • short sentences
  • short paragraphs.

Together they do their magic, they enhance reader engagement. Yes?

Now, what about AI?

Yes, AI is huge now, BUT...

Have you heard of THIS problem with Artificial Intelligence?

In the USA, if content is created by an AI tool, the copyright belongs to the owner of the tool. Not the writer who used it. And not the business that hired him/her to write.

Will Australian copyright law follow suit? Who knows, but is it worth the risk of getting hit with a copyright lawsuit because you hired a writer who uses ChatGPT?

I have always written my own content. And now I'm retired, and writing to support a wonderful charity, my price is even less. Good quality writing on a shoestring budget. Yes, pretty rare. And hard to believe, I know. And like I said above, you only pay if you like my work.

Interested? Then I'll look forward to getting your email. Write to gary[at]

Cheers for now,

Read what clients have said

Samples of my writing

Oh yes, I should mention that our communication will be via email only. I'm not comfortable on zoom or the phone. If that's a deal breaker for you, please accept my apologies.

But what if I know nothing about your business?

"We are in the timber flooring business and were introduced to Gary as a freelance business writer who could create the text for our new website. What he wrote for us is great. Awesome, actually. We are both very pleased.

He didn't know much about the timber flooring game before this, so he obviously did a lot of research to write the 5 main content pages for the site.

I must say Gary was easy to work with, and always responded promptly. We wanted a professional tone for the site and he achieved that. What he's written is easy to read, too. The corrections we asked for were minor and he did them quickly. And one final thing, the pages (with interlinking) were all laid out in a way that made it easy for our webmaster to use as he created the site itself.

Much appreciated and solidly recommended. And you can post this on your site, Gary."

John and Amy Magnisalis,

Quality overdelivered

“Two words come to mind… Quality overdelivered.

Gary’s [report] is an amazing first release by a new PLR [private label rights] producer. He has gone all-out to deliver huge value – and it shows! Readers in the health niches are going to lap this up.

And what a terrific topic. One that connects with so many people – appetite management. Well researched and well written. This is personable writing with solid content. It’s a WINNER and highly recommended.”

Les Blythe
Marketing Strategist and Copywriter